Harvard Business Review On The Persuasive Leader
pdf | 5.75 MB | Author :Harvard Business Review


Book Description :

More companies are shifting from command-and-control hierarchies to flat management structures. To get work done through others under these conditions (your central job as a manager), you need to excel at persuading others -- including those over whom you have no formal authority.

In this book, you'll discover techniques for honing your persuasive powers, such as:[*]Ways to strengthen your credibility and connect emotionally with others[*]How to appeal to six deeply rooted human needs in crafting your proposals[*]How to motivate people to give their best on the job[*]Strategies for adapting your persuasive tactics to your listeners' decision-making styles

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